Expertise: Shared Value Strategy

FSG helps corporations integrate social issues into their competitive strategies. The essential test that should drive corporate social engagement is not whether a cause is worthy but whether it presents the opportunity to create “shared value.” A corporate social agenda looks beyond community expectations and stakeholder responses to find opportunities where long-term social and economic benefits can occur simultaneously.

FSG will work with you to analyze how social conditions relate to global and local business dynamics and to review your current portfolio of social investments to define relevant objectives. FSG experts will map out your company’s value chain to understand how the business’s activities impact society while factoring in the surrounding social factors that can influence a company’s ability to improve productivity and execute strategy. We will build a strategic map to help you create shared value allowing limited resources to be allocated where they matter most while maximizing your company’s contribution to society. 

SAMPLE CASE
Create Shared Value for Nestlé and Society

Challenge

• Ensure a coherent social investment strategy for a company operating in 180 countries in line with both global and local business objectives
• Identify and profile model initiatives to help guide future social investment choices
• Communicate the corporation’s approach to social investments, value to society, and commitments around specific social issues

Approach

• Conducted extensive internal consultations with senior executives to uncover key social impacts and issues affecting corporate productivity and growth
• Reviewed ongoing initiatives that best illustrated shared business and social value creation
• Researched select issues
• Developed a strategic social investment map
• Wrote communications material for both internal and external audiences
• Held internal and external workshops to share goals and commitments and identified new opportunities for action

Results

• A strategic social investment framework guiding decision-making for Nestlé managers around the world

Download Nestlé report »